The New York Times recently made an interesting acquisition. The Wirecutter is an online product review website and Sweethome was purchased by them for $30 million. The Times has increased its digital revenue growth efforts and hopes to double it by 2020. Despite the decline in print revenue, the Times has seen success with their online subscription model. In the coming years, they plan to expand the content of their websites to reach a wider audience.
The Wirecutter
The Wirecutter was created by The New York Times in order to compete against Amazon's tech-related offerings. The New York Times does not have many digital units and most standalone apps are not profitable. Both digital and printed advertising revenue are declining and the Times is struggling to stay afloat. The Times may be considering cutting staff in light of its shrinking newsroom.
The Sweethome
The Wirecutter, a product recommendation site that dates back five years, has been purchased by The New York Times. The website also includes The Sweethome. The company is well managed, with a solid revenue structure and a dedication to excellent service journalism. Recode reports that the paper paid $30m for the new company. The New York Times hopes that its digital revenue will double by 2020. It is also making strides with its online subscription model.
New York Times
The New York Times doesn't shy away from new gadgets in its tech reviews. Indeed, the paper employs a reporter who embraces technology. One reporter even brought an iPad into work to share with his colleagues. This reporter also uses Twitter to spread news and updates. He gave the app glowing reviews in a recent article on an iPad app. Here are his top three picks. They are all worth a read.
Paywall to view Wirecutter posts
The New York Times is now imposing a paywall upon some Wirecutter articles. Although subscription prices have increased, the basic digital-access subscription price has not changed. Although a digital-media consultant suggested that the Times strategy's paywall was sensible, he also noted that he would continue publishing Wirecutter articles under the Times metered paywall.
Personal
New York Times staff frequently do things outside of work. This is why the New Year shines a spotlight on the issue. Personal attacks are not allowed. NYT encourages heated discussion about the Services. Find out how to report comments about the NYT. Don't miss the New York Times tech reviews. These reviews are written in collaboration with journalists and editors. These reviews are written by editors and journalists based on their experiences. They may not reflect the views of the Times editorial board.