Review sites are powerful tools for marketing your business, building trust, as well as improving your search engine rankings. Creating a positive online reputation requires careful planning, strategy, and tactics. To help you get started, we've rounded up a list of some of the best review websites for businesses.
Reliable Online Stores
Reviews can be a goldmine of information for customers, so it's important to find review sites that make leaving a review easy. Your business' reputation can be negatively affected if your site is not easy to use.
When evaluating review sites, it's crucial to find ones that are focused on a specific type of product or service. This will ensure that reviews are coming from people most likely to be interested.
These sites also have a strong focus on local content and participation, which can help boost your SEO and improve your business's reputation. In addition, these sites are great for finding new prospects, and they often offer free accounts.
Excellent Reviews for Companies
When making purchase decisions, consumers depend on the opinions of others. Consumers can use reviews to help decide if a company's legitimacy and trustworthiness, so it is important for businesses that customers leave reviews.
One of my most frequent questions from clients is "What does an online review mean for me?" Answer: Online reviews are essential to any successful marketing campaign.
Having a steady stream of positive reviews can significantly impact your search engine ranking, and the more that you have the better. So it's important to focus on a handful of high-quality review sites that are most likely to help you increase your website's visibility and credibility.
Google My Business
Google reviews, the most used search engine, are an integral part of any business's online presence. Positivity to leave a positive review on Google can make it easier for potential clients to find you business and decrease any doubts that they might have about the services.
Superpages
Superpages is a local online marketplace that lists and reviews local businesses. Superpages provides business owners with a clear representation of their reputation. Customers can also easily contact the company directly from the listing page.
Manta
Manta, another site that reviews customers, is primarily for small to medium-sized businesses. It displays search results by keyword, and business profiles with contact information.
Glassdoor
Employees are known for sharing their experiences with employers. Glassdoor provides a platform for companies to gather feedback from employees past and present, as well as for potential applicants to learn about life at different employers.
Glassdoor is a great resource for employers who want to retain and recruit top talent. Glassdoor allows employees to post job descriptions and salary information, which can then be viewed by other employers.
PlanetRate
If you're a business owner, you can register your business on PlanetRate and actively collect reviews from potential customers. The site gives you a detailed analysis about your business from the perspective of those who have used it. It is free and provides valuable user feedback which can help build trust and credibility among your customers.